The Alexandra Institute // About Us // People // Jørgen Rasmussen

Jørgen Rasmussen

Strategic Designer / People, Technology and Business Lab

Jørgen Rasmussen

Over the years, Jørgen has worked closely with industry to help organisations introduce design thinking as a strategic discipline. 

Based on 13 years’ practice from his own design firm and a position as a design researcher at Aarhus School of Architecture, Jørgen has developed the design thinking concept to include and address complex organisational and business challenges.  

Strategic design processes combine a number of design disciplines (service design, co-creation, visual sense making, etc.) with methods from anthropology, organisational development and business development. The result is an inter-disciplinary holistic approach that addresses complex and radical change processes. 

The overall objective is to develop innovative and learning cultures in organisations. 

Primære arbejdsopgaver og faglig interesse:

Main tasks and expertise

Strategic design / Design thinking / Service design processes / Participatory design / Business modelling / Cultural change processes / Sense making processes / Strategic sparring
Strategic Designer
+ 45 25 17 71 15
Åbogade 34, 8200 Aarhus N
Hopper building, 3rd floor room 335